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28/06/2012

New report says iOS users more loyal to their apps than Android users

New report says iOS users more loyal to their apps than Android users: App retention rates are 52% higher on the Apple iPhone and Apple iPad according to a fresh report from research firm Localytics; overall app retention rates rose 19% from last year's study and the number of users who remove an app after using it just once has declined 15%...

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