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09/06/2012

Google responds to criticism about paid placement search allegations

Google responds to criticism about paid placement search allegations: google shopper large






Several of Google's recently-launched experimental features have come under scrutiny for what appear to be changes in its policy against paid placement. Specifically, Search Engine Land first noted the new Google Shopping, which replaces Google Product Search, would now accept payment for placement in results. Yesterday morning, an opinion piece on the Wall Street Journal criticized Google's change in strategy as one which gives consumers the false idea that results are based on relevancy.
Google has just responded directly to the WSJ piece on its Policy blog, noting that the article contained several "inaccuracies." Indeed, Google is correct that its new Shopping feature, which does now accept paid inclusion, remains distinct from...
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