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03/08/2012

Netflix streaming activity may have dropped 25 percent due to the Olympics

Netflix streaming activity may have dropped 25 percent due to the Olympics: London Olympics apps






Last week Netflix CEO Reed Hastings warned investors that the company's streaming services may take a hit due to the 2012 Olympics, and his fears may have been warranted: according to one report, the company's US streaming service saw a 25 percent decline earlier this week due to the Summer Games. Variety points out data from broadband company Procera Networks, which states that Netflix experienced the drop down from its normal level of US activity on Sunday night; NBC saw a 2-percent ratings increase that night over the 2008 games. The network has also been quite aggressive in promoting its streaming options this year, offering a number of web-based and app solutions for online viewing.
Procera's Cam Cullen writes in a blog post that...
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