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08/08/2012

Redbox and Sony deal extension keeps discs available to rent without delays

Redbox and Sony deal extension keeps discs available to rent without delays: Redbox 1 1024






Unfortunately, it's become commonplace for movie studios to make consumers wait almost two months before renting new releases from outlets like Redbox or Netflix, making a far more expensive movie purchase the only initial option. Fortunately, Redbox and Sony Pictures have worked out an extension to their existing licensing deal, which means that consumers will still be able to rent Sony movies from Redbox the same day they are released for sale. The deal, which was worked out last week as Redbox parent company Coinstar announced its quarterly earnings, also gives Redbox access to Sony movies on Blu-ray, and Sony now has two one-year extension options that it can choose to exercise once the standard deal ends in September of 2014.
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